Posts Tagged ‘James Reyes’

Design Heaven this Sunday: Get your hands on beautiful things!

In Living a Life Off-Center on August 25, 2012 at 12:35 am

Are you on the list? to register!

Another long weekend which is a special treat for us hard-working Manila denizens. If you find yourself in the Metro this Sunday, enjoy design heaven at AVA’s A Private Designer Sale on August 26 from 10am-7pm at the Rockwell Tent Extension, Plaza Garden, Rockwell, Makati. It’s a one-day, members-only affair so make sure you register (for free) at this link

Why should you spend a part of your Sunday shopping? Because you will given the rare opportunity to purchase couture creations (for men and women) from designers Dennis Lustico, James Reyes, Ivar Aseron, Joey Samson, Tippi Ocampo, Amina Aranaz and Louis Claparols from 10-70% off! If clothes aren’t your thing, then check out exquisite jewelry and home accessories from CURA-V as well as the highly coveted furniture pieces from design gallery a11.

AVA is truly the home for beautiful things and now, its first on-ground event will house some of the country’s best designers, come and support our local couturiers and find something (or many things) that is extra special for you or for your loved ones as the Holiday Season starts to drift towards us.

A happy Saturday to you all!

Convertible clothes: designer James Reyes launches his first multi-wear line

In Philippine Star Column on July 7, 2012 at 10:27 am

We all like to get the most bang for our buck. Personally, I am always on the lookout for a good bargain. Internet shopping has aided many an intrepid shopper in getting a coveted or longed-for designer piece at a budget-friendly price. Many of my friends and I talk about how we now have the option not to pay full price for stuff we love anymore. Aside from quality, wearability and versatility are factors I put on high priority when I’m thinking of restocking or amplifying my closet. It was then welcome news for me when designer James Reyes announced that he would be creating his first line of limited edition multi-wear pieces. Multi-wear has come a long way from a poncho/wrap that could be worn depending on how you buttoned it up, as a capelet, as an off-shoulder cover-up or as a thick shawl — it was, in its time, a popular item but for some reason, its appeal was not long-lasting, perhaps because it wasn’t very well-made and looked rather worn-out after a couple of washes. Nowadays, even international top designers are creating diffusion lines for more mass market stores in order to amp up their accessibility — often making active wear or reversible collections to give the practical shopper a boost in spending a little bit more than she feels she should.

Circle of life: One top-that can be worn several ways and even reversed.

Reyes, who came from an advertising background, started his design career in 2002 when he joined the Mega Young Designers Competition. A few months later he was a finalist at the Paris Young Designers Competition with a gown design chosen to be among the five creations to represent the Philippines in Paris. He credits his Paris competition entry as his “breakout” design, being a piece that was mostly stapled together. Perhaps this was an early indication of his foray into multi-wear, which are pieces that seemingly come together through twisting, buttoning and turning inside out. The first design he showed me (which I fell in love with and eventually purchased) was a green ball skirt in taffeta (P10,000). In its floor-length full version it could also be hitched up in front, then could be seen as an asymmetrical skirt, then finally as a short bubble skirt. One could also play with the position of the bustle as Reyes placed several buttons and loops at the waist so one could experiment on different looks. The skirt comes in green, white, ivory and yellow.

Ballroom blitz: A full length skirt that can go from floor-to knee.

Next came what he coined his “Circle top” (P4,000) because when laid out flat on the floor, it was actually cut in a circle form. Made of jersey, the bias cut ends could be worn as ruffles, a sash, or over the shoulder; another plus was that it could also be worn back to front. Reyes then showed me his Sando shift dress (P8,000) a continuous cut dress that could be worn inside and out, and one could even twist the shoulder drape for added texture and detail. The last piece was an oversized, unisex black T-shirt (P4,000) that would look good over your skinniest jeans or tights but could also be transformed into a shirtdress when tied around the waist, creating a short skirt and blouse-y top. When asked what inspired him to try his hand at multi-wear, he replied, “I am drawn to Asian garments that are tied and knotted in different ways for decoration or for a certain function, like the malong. So in my mind, I am just recreating an ancient, basic garment that is free for reinterpretation by the wearer. The garment then becomes individual and well-suited to the person wearing it. I just used the idea of multi-functionality in contemporary garments like the T-shirt, the shift dress, the ball skirt, etc.”

Shift happens: The Sando shift dress can be worn inside out

Perhaps it is also due to his love of Japanese designers and their seemingly out-of-this-world aesthetic that gave Reyes the idea to make garments that look almost sculptural when draped and twisted in interesting detail over the human form. Just fitting his clothes was an exercise in imagination. The activity of creating different looks with a single piece was like fashion playtime — and thinking of the varied ways one could go from boardroom to ballroom was incredibly fun. Practical may not always be pretty, but in this particular case, pretty was practical as well.

T-shirt tales: This oversized t-shirt can be worn over skinny jeans or tights or…

…twisted to make an asymmetric shirtdress!

James Reyes can be contacted via mobile (0917)623-6183 or e-mail :